Bibliograph

Jim's book, the surprising story of Jim Penman, Australia's backyard millionaire, Catherine Moolenschot

Type

Label

Jim's book, the surprising story of Jim Penman, Australia's backyard millionaire, Catherine Moolenschot

Language

eng

Bibliography note

Includes bibliographic references (pages 265-266) and index

resource.biographical

individual biography

Index

index present

Literary Form

non fiction

Main title

Jim's book

Nature of contents

bibliography

Responsibility statement

Catherine Moolenschot

Sub title

the surprising story of Jim Penman, Australia's backyard millionaire

Summary

This is the authorised biography of Jim Penman, the founder of Jim's Mowing, now the Jim's Group. The Jim's brand is known by most Australians, yet the founder is hardly known. In 1982 Jim Penman turned a one-man mowing business into an empire of close to 4000 franchisees across 50 divisions from antennas to window tinting. Jim's Book includes interviews with 60 people close to Jim and outlines the story behind the creation of one of Australia's most famous brands and business models and the man who created it all

Target audience

adult

Creator